Marijuana Company of America (OTC: MCOA) this morning said it has partnered with HoneyB Healthy Living to launch a convenience store-friendly product under the “BeniHemp” brand for cannabis topicals, tinctures, and edibles. “The BeniHemp model is attractive to convenience store operators, who understand the value of selling sample sized packages of CBD products that will ultimately generate online sales for monthly orders where they can generate revenues from sales they never see or have to manage. We believe this is an attractive model for small retail business owners looking for every opportunity to tap into the rapidly emerging CBD market to generate additional revenue,” MCOA CEO Donald Steinberg stated in the news release about the development. The companies are working to ensure a secure and consistent supply of quality cannabinoids and plan a soft launch for BeniHemp in December with a full launch in January.
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