Measure Protocol, a blockchain-powered marketplace for person-based data, has teamed up with Broccoli to build an online research community for cannabis consumers and enthusiasts.
The new community will seek to provide a forum for cannabis consumers to share their opinions and insights inside a blockchain-enabled ecosystem, which provides intrinsic digital privacy, transparency, inclusivity, and credibility.
Users can download an iOS app and begin participating in surveys, studies, and trials, all while earning fair compensation.
The goal of the new community is to help gather insights to assist stakeholders in the cannabis space in navigating consumer needs and crafting a common language surrounding cannabis.